Along with event management, our other specialty is video production. It's a nice marriage because many of our clients show video
presentations at the events we plan for them.
With the advances in technology, video has become an affordable communications vehicle for many companies assisting management in conveying corporate messages. It has even become viable to place videos on a company's intranet or on a CD-Rom to extend the life of the production, gaining maximum value for your investment.
Here are a number of uses for a professional video production:
Effective advertising of your product or service is paramount to most companies. Television commercials and infomercials have proven to be an effective way to achieve brand recognition and increased sales.
This product is invaluable for showcasing and defining a company's position in the marketplace. Opening with a three-dimensional animated logo, through a tour of all the facilities and services offered, to a summary of the corporation's goals, video can cover it all. Your new employees or clients receive a fast and energizing introduction to your company.
We have great experience covering employee events. Recently, we videotaped a fellowship golf tournament during the day and showed a completed production to the guests that evening. Imagine the smiles on everyone's faces as they saw themselves and their peers on the course. It's also possible to give away copies of the production as a keep-sake.
With corporations continually growing and crossing provincial and international borders, it becomes both time-consuming and costly to gather staff for important meetings. Many of our large clients have discovered that a video address from senior management is not only a cost-effective way for everyone to hear the message, but they are able to hear it 'from the source'. This gives employees a chance to see senior management as colleagues rather than distant figures.
If a picture is worth a thousand words, imagine what you can communicate with a two- to three-minute video presentation. You can show visitors to your booth entire product lines and production facilities. A professional video not only demonstrates your products and services, but also conveys a company committed to its business.
Supplementing training with a video can help establish higher work standards and consistency regardless of the geographical breadth of your business. Participants are brought up to speed more quickly and with a higher degree of confidence with the use of video. Updates can be incorporated in the video with a simple and inexpensive re-edit.
Video magazines are a great way to communicate your company news and to introduce employees to one another who may not get to ever meet due to the distance of your operations. For the cost of typesetting, layout and printing, we can produce a quarterly video magazine that is informative, visually interesting and personal.